Friday, November 29, 2013
Monday, November 11, 2013
FENDI taps French designer Thierry Lasry to design an eye wear capsule collection that will be launche for the Spring Summer 2015 season.This creative partnership will perfectly combine vision and creativity of FENDI and Thierry Lasry, who for the first time will collaborate with a luxury House.
"We are very excited of collaborating with Thierry Lasry, one of the most creative and coolest eye wear designer of the moment. With Thierry we share common values, such as Savior faire, innovation, tradition and experimentation, which are at the core of FENDI's DNA. We are sure this partnership will bring further
energy and vibration to our brand," states Pietro Beccari, Chairman and CEO of FENDI.
Over the past couple of years, building on the concept of "futuristic vintage", fusing vintage inspirations with an updated, modern and avant-gardist touch, Thierry Lasry has created a signature look without the use of any visible logo, maintaining the integrity for creativity. Fendi sunglasses capsule collection designed by Thierry Lasry will be produced by Safilo.
The house of FENDI was established by Adele and Edoardo Fendi in Rome in 1925 with the opening of the first FENDI boutique- a handbag shop and fur workshop. Soon winning international acclaim, FENDI emerged as a brand renowned for its elegance, craftsmanship, innovation and style. In 1965, the
collaboration with Karl Lagerfeld begins and continues today. In 1992 Silvia Venturini Fendi is appointed FENDI's accessories creative director. In 2000 the LVMH Group acquires FENDI becoming in 2001 its majority shareholder. Today FENDI is synonymous with tradition, experimentation and creativity.
Raised in a highly creative environment by an optician as a father and a designer as a mother, Thierry Lasry launched his eponymous sunglass line in 2006, aimed at a certain Elite looking to distinguish themselves out of the crowd. Thierry Lasry's sunglasses are entirely handmade in France with the best craftsmanship techniques and traditional know-how. Distribution features many of the best stores worldwide such as Colette (Paris), Bergdorf Goodman &
Barneys (New York), Lane Crawford (Hong Kong), Dover Street Market & Liberty (London), Boon the Shop and 10 Corso Como (Seoul), and many more.
His collections are also known to have a strong following of A-celebrities including Madonna, Rihanna,Lady Gaga, Anne Hathaway, Miley Cyrus, Jennifer Lopez, Alicia Keys.